At the intersection where UX Design and Product Management meet.
UX Strategy | User Research | User Testing
Adobe XD • Google forms • Video recording/editing
This non-profit team provides an indispensable tool for thousands of overland travelers. I helped discover how to best apply and then execute UX methodologies to validate the design of a new version 2 of their mobile app. (v2 is still in Beta and will be released later in 2020)
Aerrow (Design Challenge)
Discovery | Wireframes | Mid fi Mockups
Sketch • Adobe XD • Pencil and paper
Getting through the check-in and boarding process at an airport is plagued by long lines, physical print-outs and last-minute changes. This is a design challenge I decided to work on because it coincided with a trip I took. The fact that I’d be living through the challenge and have the opportunity to do some research sounded fun and appropriate. The challenge: Design the ideal experience that could streamline this at an airport – saving travelers their sanity and valuable time.
Guerilla UX Testing
Balsamiq • Video editing • G suite
Gandi is a French domain name registrar expanding into the US market. During the complete overhaul of their image, website, and user interface, little to no validation was implemented from a UX standpoint. As their Growth and Partnerships Manager (taking PM courses on the side), I conducted user tests in a creative and cost-effective way that made upper management happy (and helped guide decisions).